Our Mission

GreenBirdi was created to connect conscious consumers with ethical and sustainable products and stories that honour people, planet, and purpose.

GreenBirdi was created to connect conscious consumers with ethical and sustainable products and stories that honour people, planet, and purpose.

Equity in Action. Empowerment by Design.
At GreenBirdi, we don’t just talk about equity, we build it into everything we do. From the products we curate to the partnerships we foster, our mission is rooted in the belief that true well-being cannot exist without social justice. That’s why we’re committed to creating a platform that champions women, Indigenous Peoples, and other marginalized groups not as an afterthought, but as the foundation of our brand. Through business we can elevate equity and opportunity for all. 

Far too often, the people and communities who create, protect, and preserve cultural knowledge and sustainable practices are left out of mainstream markets. 
GreenBirdi exists to change that.
For far too long, the people and communities who create, protect, and preserve cultural knowledge and sustainable practices are left out of mainstream markets. GreenBirdi exists to change that. 

Our Vision
GreenBirdi is the most trusted e-commerce platform for ethically sourced, sustainable lifestyle products in Canada and globally, where members feel confident, proud, and happy about every purchase. 

Our Mission
To create a new way of doing online business, one dedicated to creating a better world for our children and future generations. We offer a marketplace where every product is carefully pre-vetted to meet rigorous social, ethical, and sustainable practices. Beyond commerce, we are building a community united by the purpose of driving social action and positive change through ethical business practices and advancing economic equity for all Canadians.